Blog

Social Media Video: Organic vs Paid?

Social media is the distribution backbone of most video marketing strategies, but is organic or paid better?  

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Authenticity

Should your business be pivoting towards more authentic video content? 

94% of customers are more likely to be loyal to a brand that offers complete transparency, so should your business be pivoting towards more authentic content? 


Set SMART Goals for Your Videos

Creating successful video content takes time, energy, budget, and most importantly, a super solid plan.

Measurement